Students attending summer classes are learning with lemonade stands, as the goal of student entrepreneurship swept the school. At Shirley C. Heim Middle School in Stafford County, rising seventh and eighth graders created business plans for a lemonade stand.
Plans included choosing a logo and name, and planning money making strategies. At the end of the project, there was a lemonade tasting contest.
The novel “The Lemonade War” by Jacqueline Davies was one of the inspirations for the project. The novel is a story of a brother and sister who attempt to sell the most lemonade over a summer vacation.
Students learned the importance of having the right amount of inventory, and managing a successful business.
“Restocking can be a hassle,” said 13-year-old Ian Legette. “You have to keep track of when you will run out of supplies, but not buy too much or else you could lose money.”
Marketing was also a skill they learned.
“Having incentives to keep people coming back can make a business stand out,” said Diego Haynesworth.